Many people have a casual interest in the creative field of web design, but they get discouraged and bogged down when they start learning more about it. If you have avoided web design because it seems too difficult, the advice in this article can help you learn more so that you can dispel your fears.
Do not use JavaScript more than you have to. Despite the advantages of increased responsiveness and transparency, it may be problematic for many users. Everyone uses a different web browser, and all of them have new versions released fairly regularly. Your goal is to have as many website visitors as possible. Also, people sometimes don't have JavaScript enabled in their browsers. Both of these mean users will be prevented from using the site you made.
Throughout the design process, you should perform useability tests periodically. When adding new features, have a few people test it to make sure it functions like you want it to. As the site designer, you may not be concerned by a video or graphic that loads slowly. However, your users may feel differently. Ask someone who has no interest in flattering you to give you an honest opinion.
Always include keywords in your website design that are relevant to your target market. The most effective websites are both attractive and effective. Keep in mind why you are creating this site. Find words and phrases that your readers can absorb and apply to their own life. Pick out several keywords and place them around your design.
Give some thought to the background of your website. Certain sites contain GIF backgrounds that move, and although it may look nice, it can be harder to read the page's content. Make sure your background doesn't detract from your content, or make it hard for your viewers to read your font.
Use your friends or colleagues as a source for refreshing your information from the various design elements you use. They can be a great resource for those times when you get stuck on your design and need a little help remembering how to do something for your site.
Let visitors cancel actions if they want to. This could be anything from filling out forms to registering for email newsletters. Visitors with second thoughts are not going to appreciate being locked into an action. They will feel that they are being forced to act against their wishes, and it will be unlikely that they will want to return to your site after such an experience.
Regularly distributing a newsletter can help to secure repeat visitors. Giving your customers a reminder that you're still online and have some great deals or new content that will bring them back to your site for more. Put the form for signing up in a prominent location, such as a sidebar, and use it to compile a list of visitors who opt in to your newsletter. Avoid trouble by only sending the newsletter to people who have signed up for it.
By now, you should be feeling more self-assured in your ability to create an effective, well-designed website. You should. If not, then go ahead and reread this article so that you are feeling like you understand web design in a way, that makes you confident when thinking about the subject.
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